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Hyundai has emerged as a powerhouse in the electric vehicle market, breaking sales records and solidifying its position as a leader in automotive electrification. In 2025, the company demonstrated remarkable resilience and growth, with electrified vehicles accounting for 27% of its global sales mix. The journey of Hyundai’s electric vehicle strategy reveals a compelling narrative of innovation, adaptability, and strategic expansion.
Electrification Milestone: A Comprehensive Overview
The past year marked a significant breakthrough for Hyundai’s electric vehicle ambitions. Global retail sales reached 4,108,605 vehicles in 2025, representing a 2% increase from the previous year. More impressively, the company’s electrified vehicle sales approached the milestone of 1 million units globally, showcasing the success of their multi-pronged electrification approach.Powertrain Performance Breakdown
Diving into the specifics, Hyundai’s electrified vehicle performance in 2025 was nothing short of exceptional: - Hybrid Electric Vehicles (HEVs): 611,783 units, a 32% year-over-year increase - Battery Electric Vehicles (EVs): 269,169 units, up 17% - Plug-in Hybrid Electric Vehicles (PHEVs): 44,124 units, a 21% increase - Fuel Cell Electric Vehicles (FCEVs): 7,047 units, growing an impressive 58%Regional Success and Market Penetration
Hyundai’s electric vehicle strategy showed remarkable regional diversity and strength. North America emerged as the standout performer, with retail sales reaching 1,192,919 units, an 8% increase. The United States market was particularly notable, with total sales of 984,017 vehicles and record-breaking performances for models like the IONIQ 5.| Region | Total Sales | Electrified Vehicle Share |
|---|---|---|
| North America | 1,192,919 units | 26% |
| Europe | 603,782 units | ~65% |
| Central and South America | 321,338 units | Hybrid growth of 188% |
European Market Dynamics
In Europe, Hyundai demonstrated exceptional electrification momentum. Electrified vehicles now represent nearly two-thirds of the company’s sales mix in the region, with notable growth in: - EV sales: 49% increase to 112,266 units - PHEV sales: 39% growth to 35,833 units - Hybrid sales: 10% increase to 121,472 unitsFuture-Focused Strategy
Hyundai is not just celebrating current success but actively positioning itself for future growth. The company aims to achieve 5.55 million global sales and 3.3 million electrified vehicles by 2030. Key strategies include: - Expanding local production - Developing a broader global EV lineup - Investing in cutting-edge technologies🚀 Note: Hyundai's commitment to electrification goes beyond sales numbers, focusing on innovative battery technologies and improving the overall electric vehicle ownership experience.
The company is making significant investments in its Hyundai Motor Group Metaplant America (HMGMA), with plans to produce over 500,000 EV and hybrid vehicles annually by 2028. This strategic approach positions Hyundai as a formidable player in the global electric vehicle market, ready to meet the growing demand for sustainable transportation.
What percentage of Hyundai’s global sales were electrified in 2025?
+Approximately 27% of Hyundai’s global sales were electrified vehicles in 2025, totaling 932,123 units across different electrified powertrain types.
Which Hyundai electric vehicle model performed best in 2025?
+The IONIQ 5 was a standout performer, becoming the fifth best-selling EV in the US with 47,039 units sold in 2025, representing a 6% increase from 2024.
What are Hyundai’s electrification goals for 2030?
+Hyundai aims to achieve 5.55 million global sales with 3.3 million electrified vehicles by 2030, representing a significant expansion of their current electric vehicle portfolio.