Hyundai Kia Sale 2024

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The automotive landscape in 2024 has been dramatically reshaped by Hyundai and Kia, two South Korean powerhouses that have decisively transformed the market with their innovative electric vehicle (EV) strategies and impressive sales performance. Their remarkable journey through 2024 demonstrates a pivotal moment in the automotive industry, showcasing how strategic electrification and consumer-focused innovation can drive unprecedented growth.

Record-Breaking Sales Performance

In a year marked by significant challenges in the automotive sector, Hyundai Motor America concluded 2024 with total sales of 836,802 vehicles, representing a 4% increase from the previous year. Equally impressive, Kia recorded 796,488 vehicles sold in the U.S. market, marking its seventh consecutive year of growth. These numbers aren’t just statistics; they represent a fundamental shift in consumer preferences and the rising popularity of electric and hybrid vehicles.

Electric Vehicle Leadership

The standout performers in Hyundai and Kia’s 2024 lineup were undoubtedly their electric vehicles. The Hyundai IONIQ 5 saw an exceptional 31% increase, selling 44,400 units in 2024. Kia’s EV9, their first three-row electric SUV, made an extraordinary debut with 22,017 units sold in its first full year, outperforming the established EV6 model.

Strategic Production Expansion

A key driver of their success has been strategic domestic production. Hyundai began manufacturing EVs at its new Georgia plant in October 2024, a move that not only increased production capacity but also made their vehicles eligible for the $7,500 federal tax credit. The 2025 IONIQ 5 now offers:

• Extended range up to 318 miles for the long-range model
• Compatibility with Tesla's Supercharger network
• Enhanced features and improved technology

Future Outlook

Looking ahead to 2025, both companies are positioned for continued growth. Randy Parker, CEO of Hyundai Motor North America, expressed confidence, stating that with exciting new models like the IONIQ 9 and increased US production, their momentum will continue. Similarly, Kia’s CEO Sean Yoon highlighted their strategy’s success in elevating the brand’s potential for sustained growth in the US market.

🚗 Note: While traditional combustion-engine vehicles still constitute the majority of sales, the trajectory is clear – electrification is the future of automotive mobility.

The success of Hyundai and Kia in 2024 is more than just a sales achievement. It represents a broader transformation in the American automotive market, where consumers are increasingly embracing electric vehicles from manufacturers who are successfully bridging the transition from traditional to electric mobility.